Eric Podcast with John Sansoucie with Cognethro.com

In this episode of Insurance Shop Talk, host Eric Stein sits down with John Sansoucie from Cognethro.com to discuss how outsourcing back-office tasks can transform an insurance agency. They explore the critical role of documentation in setting clear expectations, the efficiency gains from outsourcing, and how offshore teams can help scale operations.
John shares insights into improving underwriting, payroll, finance, and sales support while highlighting the benefits and challenges of offshore staffing in India. The conversation also touches on how AI is shaping the future of insurance processes and how agencies can adapt to stay competitive.
To learn more, connect with John Sansoucie on LinkedIn: linkedin.com/in/john-sansoucie-033b20.